Social Innovation Camp

20 February, 2008

My friends Paul Miller and Anna Maybank are hard at work at the desks next to me developing Social Innovation Camp. The idea is to bring hackers and social innovators together to use “web 2.0 tools” to solve social problems.

I’ve just submitted my first idea – Partner Up: prosocial networking for organisations. Any comments welcome, and please do submit a few ideas of your own and make my co-workers happy. I’m going to put a few more into the mix over the next few weeks. It’s shaping up to be a rather nice event.


Freeschools

27 January, 2008

Here’s a video of a talk I did for my friend and Sociability Associate Saul Albert back in October, explaining my Freeschools project. It’s a bit long and more than a little rambling, but some of you might find it interesting, if only for the fluffiness of my hair.

It picks up from about 7 minutes in. (There’s also a transcript and some interesting marginal discussions on our Freeschool Commentpress site.)

The Freeschools concept is my favourite “social technology” project right now because it’s so simple. Through the simple application of two colours of post-it notes and some simple “social software”, it is possible to turn any group of people into a learning network. We’re starting to spread this concept via the School of Everything now, and already people are beginning to run these evenings all around the country. If you’d like to have a go at starting your own freeschool, the instructions are here.

The Freeschool concept is based on the experiments of the Palo Alto Free U, on which the School of Everything is based and which I explain a little in the talk. You can see a Freeschool experiment in action in the second half of the video. I think as a social research project, it demonstrates two very important things: firstly, all people need to begin sharing their skills is a clear process for sharing what they know, and what they need; and secondly, you never know what people know.

Freeschools are more than just experiments for me though, they are a good example of an emerging methodology for designing social interactions, once called “social engineering” but which might now be termed social design. In modelling processes for constructing interactive software applications, we are discovering new ways to model all the other interactions in our lives too.

In each strand of my work at the moment, my underlying purpose seems to be to reduce what we’re doing to the simplest format possible. For the RSA Networks we reduced the process of incubating projects to “propose -> discuss -> support“. For Croydon Council last week I was modelling citizen-led campaigning as “Be heard. Get involved. Make change.” My colleague Mary recently reduced the process of a peer-to-peer project support group to “what are you doing, and what do you need help with?

It may feel like oversimplification, human interactions are surely too rich to really be defined in such crude terms. But that’s the joy of complex systems: a few simple rules can have huge and unpredictable consequences. After all, Go is a very simple game. So is football for that matter. Freeschools are a very simple idea, but their potential for impact is complex and far-reaching. And most importantly, they demonstrate that you don’t need the internet to have social technology.


If:blog

27 October, 2007

Last week I gave a talk on peer learning with Ben Vershbow of NY think-tank if:book. He’s been doing some fabulous things in collaborative reading, which I think could have big implications for the way blogs and discussion forums interact.

If:book have developed a hack for the WordPress platform which places comments to the right of each paragraph of a blog post. It’s based on marginalia in old-fashioned academic texts and is intended to allow collaborative annotation of academic texts – but it’s such a simple tool that I think it’s got much wider implications.

We’ve been playing with an installation of the system based on the talk we gave at www.futureofthebook.org/freeschool, with some success.

The software itself is available for free at www.futureofthebook.org/commentpress. I strongly urge you to check it out and put it to good use!


The Visual Web

26 September, 2007

I had a good chat with Euan Semple yesterday about, amongst other things, how to design social web tools for visually-orientated people. Euan’s been helping me figure out how to use blogs, wikis, forums and tagging to engage people in film and TV industries, and it really struck me how text-based most social web tools are.

In many ways, web 2.0 is simply the web taken back to basics. At last we’ve stopped building websites using the rules of print and publishing, and we’re extracting more value from simple hyperlinks again. But because of that, the semantic web requires us to be very textual in our thought patterns. There are some things that (visual impairments aside) can be communicated much more elegantly in colours, diagrams, sequences, videos or animations. And besides, doesn’t it all that text just look at bit, um, boring?

At Skillset we created storyboard guides to the media industries that worked pretty well as a visual portal into the deeper site content. But they’re still embedded as Flash pop-ups in text-based pages, and extracting content relationships from Flash movies is a bit like putting a comic through text-recognition software. Hyperlinked text and tag clouds are easily mapped, and navigation systems can use those relationships easily enough. But what about physical proximity on the screen? Or relative position in a narrative sequence? Or just things that look similar?

Microsoft’s Photosynth and other similar projects (and possibly the OU’s Compendium) are beginning to offer some answers, but it’s still early days. So, how long before we can create navigation systems that are as flexible and granular as hypertext, but as visually appealing as a style magazine? How long before visual storytelling takes its place alongside text linking in the paradigm of the social web?


Follow

Get every new post delivered to your Inbox.